You get an opportunity to speak to a captive audience from a position of authority, which helps to boost your personal brand and reach. I wanted to learn more about Jay, as he is revered as a marketing genius by anyone who knows his work. A great starting point is his book.I’ve created a brief summary and review of Jay’s book, which includes my personal highlights, direct quotes from Jay and practical examples and actions from each chapter.Ĭhapter 1 – Is Your Business Stuck?Jay introduces the idea of leveraging other people’s efforts, ideas, knowledge, resources and relationships and of course, other people’s money.An easy way to apply this to your small business is to find guest posting opportunities on blogs that speak to your core audience. He’s been featured in Forbes and is friends with gurus like Derek Halpern, Lewis Howes, Noah Kagan and Tim Ferriss.Ramit was mentored by the ‘Billion Dollar Man’ – Jay Abraham. Haven’t heard of him? He’s a product marketer with a list of 500,000+ readers. I’ve paid for a number of his information products and was a member of his private community for around 6 months. I promise you'll be impacted meaningfully by watching this video.16 SharesLet’s see if you can use a book review to take action in your small business! BackgroundIn November last year, I was lucky enough to join John Lee Dumas on the.During the podcast with John, I highlighted that I am a big fan of and his mantra of ‘systems over willpower’. I want you to watch the same four-hour segment I mandated that everyone attending my five-day $15,000-$20,000 protégé-mentor live program experience. I shared my life in marketing (up to that freeze-frame point in time), BECAUSE I felt it would best demonstrate and connect the dots for people (like you) on how vitally important it is to travel outside your industry - or your current reference sphere - to expand your perspective, to enhance your comprehension, to liberate your sense of possibility - to empower you to never again get stuck. Please right-click the download/transcript links above and select option to save/download files.īack when I conducted those $15,000-$20,000 per person Protégé-Mentor programs - I spent the first four hours of the first day of EVERY five-day event - painstakingly sharing with attendees exactly/precisely and in stage-by-stage steps, activity-by-activity - exactly how I went from Jay Abraham, young, unknown, up-and-coming marketing "aspirant," to media-dubbed "Marketing Genius-Extraordinaire."
JAY ABRAHAM PDF DOWNLOAD
Part 1 Part 2 Part 3 | Download | Transcripts Read the transcript next - before progressing to the Fran Tarkenton version.
I recommend the Tony Robbins version to listen to first, because it's extremely evocative.
So the interviews are intriguingly complementary. While both interviews approach the same topics - Tony and Fran went about the process totally differently. Then a famous editor spent months cutting out all the fat. Both Tony and Fran separately interviewed me for hours and hours. They are penetrating examinations of many (but not all) of my best high-performance philosophies, strategies and foundational thinking. More success in their field than all their competitorsĬlassic interviews of me done by Tony Robbins and Fran Tarkenton. This should be next in your progression cycle. Four, a "Cliff's notes" document containg the most important points for you to focus on. Three, 2 videos I did to seperate groups, one several years ago and one this year. Two, the key belief points to always focus on. You receive three components: One, a transcription of a live discussion I did of the concept to a huge conference group. This strategy should become the underpinning of your culture, hiring, marketing, client interaction - everything should flow from this powerful belief system and new world business view. This "mini-collection" explains how they did it - how I do it - how YOU can do it, too! More interestingly, they out-sold their closest competition by 40% and had margins 35% higher. I learned it from a client who used this belief system to hurtle their company to dominant leadership in an ultra-competitive industry. Actually, it's both a strategic philosophy and a philosophical strategy for operating a preeminent business. The Strategy of Preeminence - this is the foundation of all I stand for. A complete and thorough grounding on The Strategy of Preeminence